Senior Manager CtC - Market Management - Core (m/f)

Herzogenaurach, BAYERN | etwa ein Jahr
Diese Position ist möglicherweise abgelaufen!


Adidas Group


Senior Manager CtC - Market Management - Core (m/f)


Build and execute strategies to enable successful sell-in/sell-out of product ranges and services according to the category net sales and standard margin targets

Act as the link between BU creation teams, Brand Marketing, Sports Marketing and Category Marketing Teams in the markets

Support key brand strategies through cross-functional collaboration and execution

Lead allocation process for key franchises


Key Accountabilities of CTC Manager Level 1


  • Manage 1 – 2  key markets & severall non-key markets
  • Provide CTC input into the BU product creation process and ensure it meets CTC requirements for the markets/channels for which he/she is responsible. Support Snr. Manager and  Business Unit Category Managers on the strategic global marketing plans and seasonal concepts. Support  the range merchandising plan (range segmentation,  etc) Support the development of category/sub brand seasonal CTC plans


  • Drive satisfactory delivery of impactful sell-in and sell-out tools to markets/channels including x-category activities where appropriate.
  • Support delivery of the required content/brand and strategic objectives on-time-in-full at key CTC milestones, e.g CTC Handover, GMM, SMM
  • Identify process issues and support process improvement activities


  • Support designated markets/channels in building category business plans and landing key brand priorities (eg GFR), Collaborate with and support assigned markets/channels to reach financial targets and KPI's.
  • Evaluate the markets/channels to ensure proper implementation of marketing strategies. Regularly analyze and share business relevant information between global and markets


  • Participate in cross-functional and specific category projects

Managerial tasks and Budget Management:

  • Staff most suitable persons in direct report positions in alignment with HR
  • Set personal objectives, targets, guidelines and assess all direct reports
  • Steer PEP-form& online-process for all direct reports with administrative responsibility
  • Develop the functional and social skills of direct reports on and off the job
  • Project budget control as assigned


Key Relationships:

  • Specific markets / channels
  • Product Marketing
  • Brand Marketing
  • Sports Marketing
  • CTC x-functional
  • Finance
  • IT


Requested Knowledge, Experience and Capabilities

  • Specialist in business or technical skills with detailed knowledge in some areas of work or systems.
  • Broad & deep knowledge in own functional area, combining  theoretical and practical knowledge
  • Communication with Others
  • Managing Relationships and Diversity
  •  Planning and Organizing
  •  Analysis and Problem Solving
  •  Learning and Self-Development
  •  Project Management
  • Language skills: English, Another European language advantageous
  • IT skills:    Outlook: Advanced
  • Word: Advanced
  • Excel: Advanced
  • PowerPoint: Advanced


  • University degree or equivalent education required
  • 7 years relevant experience
  • As manager of Experts 0-2 years management experience required
  • Pls. specify specific req. education or field of experience if appropriate.

  • Location:  Herzogenaurach
    Country:  Germany
    Team:  Marketing & Communications
    Brand:  adidas
    Position Type:  Full time
    Number:  173315

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